H&M announced during an event at the Coachella Music Festival, in Palm Springs, California, that their next designer collaboration will be with Alexander Wang! This partnership marks the first time that an American designer teams up with H&M on the much-anticipated designer collaborations.
The New York based fashion designer has been front and centre in mainstream fashion news lately. Our readers were some of the first to know about Alexander taking over as head designer at luxury label Balenciaga and we also brought you the T by Alexander Wang campaign featuring Zoe Kravitz.
The Alexander Wang x H&M collection will feature apparel and accessories for women and men. The lifestyle collection will certainly touch on Alexander’s playful and easy-to-wear pieces, mixing comfortable clothing with an emphasis on tailoring and subtle details. The full collection will be available in 250 H&M stores worldwide starting November 6th, 2014. Check back with Toronto Is Fashion for the collection photos in the near future.
Alexander Wang says, “I am honoured to be a part of H&M’s designer collaborations. The work with their team is an exciting, fun process. They are very open to push boundaries and to set a platform for creativity. This will be a great way for a wider audience to experience elements of the Alexander Wang brand and lifestyle.”
“Alexander Wang is one of the most important voices in fashion today. He understands exactly what people want to wear and does it with an energy and passion that’s infectious. It feels incredible to be collaborating with him this year,” says Margareta van den Bosch, H&M’s Creative Advisor.