Holt Renfrew collaborated with New York brand Rag & Bone for the benefit of the Right To Play organization and held a kick-off party at their Bloor St. location.
This collaboration has produced a limited collection of tote bags which will retail for $55 at Holt Renfrew stores in Canada that begun last May 9, 2011.
“We are impressed by Holt Renfrew’s on-going commitment to form charitable partnerships and are excited to collaborate on this project together to raise funds for Right To Play. This is the first time we have made totes in our signature ‘numbers’ style and we are delighted they will benefit such a great cause,” said Marcus Wainwright, Managing Partner, rag & bone.
The exclusively designed bags are made of canvas, inspired by vintage 60s and 70s competitive t-shirts and are available in black, cream and olive.
“We are proud to partner with rag & bone on this special collection of totes that will support Holt Renfrew’s commitment to give back to the incredible Right To Play organization,” said Alexandra Weston, Holt Renfrew’s Director of Brand Strategy.
“These totes are the perfect, easy summer accessory for men and women. Inspired by sport in their design, they will benefit children whose lives are made better by the positive impact of sport in their communities around the world,” she added.
For this initiative, Holt Renfrew is targeting a $100,000 goal. This is also Holt Renfrew’s ninth charitable item collaboration through its H Project initiative which also supports works of artisans all over the globe.