Hermès ‘I love my scarf’ Pop-up Shop

Luxury brand Hermès is opening a pop-up scarf store in Toronto, from Nov. 29 to Dec. 5 at 1099 Yonge St. The pop-up shop, called ‘I love my scarf’ (the name of the Hermes street-style site, J’aime mon carré), will have stylists on hand to show various ways to tie and wrap the signature scarf, and then get your picture taken! This sounds like a fun time, and a great way of reinventing the classic Hermès scarf for a younger crowd.

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