Canadian designer teams up with Indigo

Canadian jewelry designer, Jenny Bird has collaborated on a special collection with the country’s leading book, gift and specialty toy retailer, Indigo.

The JENNY BIRD x Indigo diffusion line—titled Modern Pearl—is a 24-piece collection of silver and gold pieces that are designed for the feminine, fashionable woman who are seeking the edgy touch that Bird’s eponymous line is known for.

Comprised of 14 different styles, the limited-edition collection incorporates pearls throughout as well as Bird’s signature chains, and no piece over $100!

The JENNY BIRD x Indigo collection is available now on and will be in key locations including Indigo Toronto Eaton Centre (220 Yonge St.), Indigo Bay & Bloor (55 Bloor St. West) and Indigo Granville (2505 Granville St.) as of Aug. 31, 2015. Prices range from $29-$98 CAD.


I was given the inspiration of ‘a modern romantic’ from Indigo. It was such perfect timing with pearls having a moment in fashion jewelry, so I decided to explore blending my brand’s attitude with the sophistication of the pearl. The resulting pieces have this beautiful tension of edge and grace.

Jenny Bird, creative director

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Shop the JENNY BIRD X Indigo collection online now.Long-statement-necklace


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